Thursday, September 22, 2011

Creating Content v. Outsourcing it - Which is more beneficial for your ...

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creating content

Being productive in any business is learning when and how to outsource things that may be hindering your productivity.? When I first ventured into the world of internet marketing, I spent hours and hours of wasting time trying to figure EVERYTHING out by myself, because I wanted to be absolutely sure that I understood the dynamics of internet marketing. I found out later (a bit too late) that certain things can and should be outsourced.

Creating Content v. Outsourcing: Blogging

Creating content for your blog in my opinion is a matter of personal taste.? Delegating the task of creating content to someone else does have its? advantages and disadvantages. One advantage is that outsourcing allows you to free up some of your time to do more active prospecting.? A disadvantage for outsourcing is that if you?re not careful with who you outsource to, the blog may risk becoming impersonal and your readers may be turned off from it. Remember a blog is a place where people come for information but also they want to get a sense of your personality.

Creating Content v. Outsourcing: Videos

Now this is one area where I absolutely refuse to outsource.? I don?t really recommend outsourcing videos unless you?re creating content and want someone else to do the technical side like editing. If you haven?t started creating content for your business I highly recommend that you get started.? Video is by far the MOST powerful way to build rapport with your target market.?

Creating Content v. Outsourcing: Search Engine Optimization

When I first started to dig into the monster known as SEO, it scared the mess out of me.? It literally reminded me of high school science? Ugh! However, here?s the deal?creating content without utilizing SEO is a waste of time. SEO is a key component to getting traffic to your blog, videos and articles. If SEO is something that seems overwhelming to you, it would be best to outsource it so that you can focus on more important things like income producing activities.

So if you?ve read everything and you?re still not sure which things you should outsource, here?s 2 things to remember??

#1) If you know the action for creating content is something that you can be consistent with then do the work yourself.? However, if it will cause you to procrastinate then outsource it :) ?

#2)?If you don?t have the time to dedicate towards creating content, then you should outsource it. Focus on other activities that are income producing activities for your business.

Here are some really great sites that I?ve used and that you can also to find really inexpensive outsourcing:

Fiverr.com ? everything under the sun you can think of can get accomplished for a measly $5! They even provide examples of their work. Really can?t beat that for a cool five bucks :)

Odesk.com ?This is my absolute favorite and the one I?m currently using (not for creating content but other marketing strategies). You can get work done for a really good price since many of the people doing the work are from overseas.?

Elance.com ? more pricey than Odesk but you may find better quality of services.

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Source: http://chanteepps.com/creating-content/

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