Sunday, August 14, 2011

The Deal Seal ? Business and Finances ? Blog Archive ? Branding ...

Article

George Turkey

Think about the important issues of branding and brutally honest answer that will help sell a lot more money that is usually wasted a stamp. If you sell branding expert ? maybe not like these answers. These are honest answers to demystify the brand.

1 What is branding? Branding is the process of creating and reinforcing brand. Brand is an emotional connection, which encourages customers to join the organization, product or person. It is important to understand that branding is an emotional connection. Free of logic and emotion. 2 Why is branding important for a business? An effective brand-building that emotional connection. More emotional customers about you, your company and product ? will be easier for you to sell to customers. Can be an emotional, rather than logic. Emotions, but more complicated, more easily influenced than the logic. What are the three errors is not that corporate brands? Many entrepreneurs get confused brand. They believe that the brand?s logos, fonts and Pantone colors. This happens because the graphic designers and advertising agencies, marketing experts, disguised as a claim that branding is the image. Often, poor marketing decisions and lose money should the sentence: ?This is a good brand.? Branding is not a goal ? it?s a tool. The goal is to sell more. Many companies fall into this trap. Corporate branding police say that every PowerPoint slide, to a certain color, including the company logo and company fonts. The goal of the business and the brand police evicted the window because it lost sight of the goal and the focus tool. Maybe you can get fired. 4 How to build a strong business brand? A strong brand for your feelings. First you decide you want to recall the feelings of customers. You need to be clear that the desired message, and thought the best customers. You can build a sort of treated as customers. You must manage these in a way that stands out from the competition. WestJet and Southwest airlines show very well. 5 Give an example of a successful brand. Nike and Coca-Cola, the company has built a strong brand, because of the huge marketing budgets and distribution of mass over time. This is the most common method is the most famous brands were built. Unfortunately, too often emulated the only way for small businesses. Harley Davidson and the Buckley?s cough medicine as examples of creative location-based brands. This method is the smartest choice for business, without millions of dollars of your budget. 6 The brand is the best marketing approach? Branding is not just a marketing approach. To create a marketing customers want the product. Emotional Branding is about building relationships with clients. It takes time to build that bond. And branding, two things are necessary for abundant -. Money, or the creativity

7 What is the alternative brands for small businesses? A small business can make something better than a brand. They build a real relationship with their customers. Large companies do not. Therefore, large companies spend millions of dollars on branding. Small business a better way. We can build a real relationship.

When building a brand important questions and get straight answers to the brand. About the author: George

? Turkey is co-author of Secrets of Marketing ? The first guide to personal marketing is not a distributor. Get your free copy of ?50 Power Marketing Tips? http://www.PowerMarketing.ca Turkish rules, people talk about George, or working on a team that http://www.Torok.com or call 905-335 -1887 .

Source: http://thedealseal.com/branding-7-straight-answers-to-important-questions-and.html

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